diff --git a/charts/example-content/Chart.yaml b/charts/example-content/Chart.yaml
index 42f4c6f46..31b8dd9f6 100644
--- a/charts/example-content/Chart.yaml
+++ b/charts/example-content/Chart.yaml
@@ -2,7 +2,7 @@ apiVersion: v2
 appVersion: "0.148.0"
 description: Helm Chart for the openmfp Portal
 name: example-content
-version: 0.113.3
+version: 0.113.4
 dependencies:
   - name: common
     version: 0.2.7
diff --git a/charts/example-content/templates/contentconfigurations.yaml b/charts/example-content/templates/contentconfigurations.yaml
index a8f68eb1b..69a55e00b 100644
--- a/charts/example-content/templates/contentconfigurations.yaml
+++ b/charts/example-content/templates/contentconfigurations.yaml
@@ -4,6 +4,8 @@ kind: ContentConfiguration
 metadata:
   name: {{ include "common.entity.name" . }}-ui
   namespace: {{ .Release.Namespace }}
+  labels:
+    portal.openmfp.org/entity: main
 spec:
   remoteConfiguration:
     url: {{ .Values.contentConfigurations.ui.url }}
@@ -20,6 +22,8 @@ kind: ContentConfiguration
 metadata:
   name: {{ include "common.entity.name" . }}-wc
   namespace: {{ .Release.Namespace }}
+  labels:
+    portal.openmfp.org/entity: main
 spec:
   remoteConfiguration:
     url: {{ .Values.contentConfigurations.wc.url }}
diff --git a/charts/example-content/tests/__snapshot__/snapshot_test.yaml.snap b/charts/example-content/tests/__snapshot__/snapshot_test.yaml.snap
index 975126ee8..6d97934ab 100644
--- a/charts/example-content/tests/__snapshot__/snapshot_test.yaml.snap
+++ b/charts/example-content/tests/__snapshot__/snapshot_test.yaml.snap
@@ -3,6 +3,8 @@ matches the snapshot:
     apiVersion: core.openmfp.io/v1alpha1
     kind: ContentConfiguration
     metadata:
+      labels:
+        portal.openmfp.org/entity: main
       name: RELEASE-NAME-example-content-ui
       namespace: NAMESPACE
     spec:
@@ -13,6 +15,8 @@ matches the snapshot:
     apiVersion: core.openmfp.io/v1alpha1
     kind: ContentConfiguration
     metadata:
+      labels:
+        portal.openmfp.org/entity: main
       name: RELEASE-NAME-example-content-wc
       namespace: NAMESPACE
     spec:
@@ -113,6 +117,8 @@ matches the snapshot (internalUrl):
     apiVersion: core.openmfp.io/v1alpha1
     kind: ContentConfiguration
     metadata:
+      labels:
+        portal.openmfp.org/entity: main
       name: RELEASE-NAME-example-content-ui
       namespace: NAMESPACE
     spec:
@@ -124,6 +130,8 @@ matches the snapshot (internalUrl):
     apiVersion: core.openmfp.io/v1alpha1
     kind: ContentConfiguration
     metadata:
+      labels:
+        portal.openmfp.org/entity: main
       name: RELEASE-NAME-example-content-wc
       namespace: NAMESPACE
     spec: